I can't agree with you on this one.Copperleaf Fred said:I would have thought that most readers of this forum would be more sensible than this. If Rover go under (sob!) then it is not the fault of the media, it is because the public are not buying Rover cars. No single newspaper has the influence on sales that you you are suggesting.
The reason that Rover cars are not selling is because Rover are not currently producing cars that the public want to buy. This is due to many reasons, but the main one is that the majority of the models being produced are very old, and a lot of punters prefer to buy new models. Facelifts keep the models reasonably fresh, but nobody can deny that a new 25 and 45 are well overdue.
Another problem with the company at the moment is that the directors have feathered their own nest at the expense of investment in new models. Whatever happens, they will walk away with many £millions£ while the Rover workforce walks out of the gate to join the dole queue. This is not wrong, and they would have been foolish not to do so, but it does demonstrate the malaise within the company.
Don't blame the messengers.
I read the "quality press" on a daily basis and I bought a Rover 75, albeit second hand. The press has such a small influence on car purchasing that I wonder why all of you are getting such twisted knickers.And this can probably be traced to the fact that most people that would be in the market for a 75/ZT would probably read the 'Quality' press - therefore would probably believe the trash that has been written and hold back from buying a 75/ZT.
Your quotes are completely out of context. Sales will be affected if all the stories in the press are negative and saying that the company is all but bankrupt. This is different to a 'Road Test' review which you are choosing to draw comparisons to sales.Copperleaf Fred said:I read the "quality press" on a daily basis and I bought a Rover 75, albeit second hand. The press has such a small influence on car purchasing that I wonder why all of you are getting such twisted knickers.
The press raved about the Fiat Multipla, and Fiat sold about 27 in this country. The press derided the Vauxhall Corsa and Vauxhall sold about 2.7 million. Go figure. The public buy the cars that they want, not what the press tell them to.
So how do you propose that MG Rover refute these stories then StreetBoy?StreetBoy said:If the press is hurting sales why arent MGR doing anything about it? They have done nothing to calm the media, nothing to disprove the scare stories, nothing to reassure buyers and nothing to prove there are any new models on the horizon.
You cant blame the public for not spending their hard earned on dated cars made by a company which they think might fold. You also cant blame the press for printing negative stuff when there not given anything positive to report