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FIAT SALES RESULT MAINTAINS UPWARD TREND

Following last week’s publication of Fiat Group Automobiles’ impressive 2007 first quarter results, Fiat Auto UK has just revealed figures which underline its contribution to the company’s rapidly strengthening position.

In consolidating its performance after a highly successful sales year in 2006, Fiat Auto’s UK market share stood at 2.9% last month (April 2007), a figure which has more than doubled in two years, (April 2005: 1.4%). In terms of numbers, Fiat Auto UK sold 4920 cars last month, compared with 2480 in the same month two years ago. Fiat Auto UK’s year-to-date sales (January – April) totalled 20,798 cars.

“Obviously we’re pleased at the way our business here in the UK is developing, both for us and for our dealer partners,” says Giulio Salomone, managing director of Fiat Auto UK, “particularly as we have still to introduce our new Bravo mid-size hatchback here. The launch of Bravo this summer, and the iconic new 500 to follow, together with our key priorities such as network development, customer satisfaction, business sales and the internet, will all play a major role in taking our brand to a new level here in the UK.”
 
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