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100,000 HONDA CARS IN A YEAR

For the first time ever, Honda (UK) has sold over 100,000 cars in a year – an achievement that illustrates the considerable growth of the company over the past two decades.

A record final month of the 2006/07 financial year saw total sales of Honda cars top 100,300 between April 2006 and March 2007. During that time, Honda (UK) also set a record market share of 4.66%.

“In 1994 we set ourselves the huge target of achieving 100,000 units in a year,” says Jeff Dodds, Head of Marketing at Honda (UK). “Back then, we sold under 30,000 cars, and the only markets to sell 100k were America and Japan. Just 13 years later, we’ve realised our dream – and it’s a fantastic achievement for everyone involved.

“But we’re not resting on our laurels: the next target is 150,000 cars, which will be just as tough a challenge.”

The record sales year for Honda (UK) coincides with a predicted record year of production at Honda of the UK Manufacturing (HUM) in Swindon. In 2007, over 200,000 cars will be built at the plant – rising to 250,000 cars during 2008.

Honda (UK) sales, stats and milestones

Honda (UK) car sales milestones (financial year)

1991: 26,000

1993: 30,000

1995: 50,000

1997: 60,000

2004: 90,000

2005: 98,000

2007: 100,000

Sales targets for 2007 (calendar year)

CR-V: 23,000

Civic (all models): 44,000

Civic Hybrid: 3,000

Jazz: 25,000

Accord: 7,500

Others (FR-V, S2000, Legend): 4,000

Total target: 107,000

Honda of the UK Manufacturing Ltd – Milestones

1985


HUM established

1986 - Pre-Delivery Inspection begins
1989 - Engine Plant production begins
1992 - Car manufacturing begins in Car Plant 1 & Second Engine Line installed
1995 - Press Facility established
1996 - 10th Anniversary of Operation
1998 - 1 Million engines & ¼ Million Civics
1999 - ½ Million cars & 10th anniversary of engine production & ¼ Million Accords
2000 - CR-V production begins
2001 - Car Plant 2 begins production & Civic 3-Door production begins & Civic Type-R exported to Japan
2002 - 10th anniversary of Car Production & Press Facility expansion & End of Accord production & CR-V exported to North America
2003 - 1 Million cars & 1½ Million engines
2004 - ¼ Million CR-Vs & 15th Anniversary of engine production
2005 - 2 Million engines produced & ¾ Million Civics & Diesel engine assembly begins & 1.5 millionth car produced
2006 - 20th Anniversary of operation & ½ Million CR-Vs
2007 - 07 Civic Type-R production begins & Plant-2 two shift operation begins
 

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Certainly a great success story for UK manufacturing.

Pity Rover couldn't have continued their partnership with Honda ,instead of ending up where they did.......
 

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I've got a wee Honda Jazz, is it not built in swindon ? That lying ***** at the dealer told me it was british built !
At the moment all UK spec Jazz's are built in Japan, soon if not already they will also be built in China for our market.
 
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